Data Privacy

Data privacy policy in plain English

Data privacy policy sets the rules for what data your app can gather, how you can use it, and what control users have over their information.

Around the world, privacy laws are shifting quickly. The EU's GDPR remains the global benchmark, but many countries are rolling out their own rules. And in the United States, more than 20 states have passed different privacy laws, each with its own definitions, obligations, and enforcement standards.

For developers like you, this creates a patchwork of rules that is increasingly hard to navigate. Even routine product decisions - like how you store data, request permissions, or personalize experiences - can carry new operational and legal consequences.

How it will affect you

Data privacy rules will shape how you build, grow, and sustain your product - especially as more regions set their own standards:

• More complexity in how you handle data.
  Different laws define personal information differently, which can require changes to how you store, process, or delete user data.
• Fewer insights to guide product and growth decisions.
  Limits on how data can be collected or used reduce visibility into user behavior, making it harder to personalize experiences or understand what drives retention.
• More work to maintain region-specific controls.
  Teams often need separate consent flows, permissions, and retention policies to comply with varying requirements across states and countries.
• Higher risk of penalties when rules conflict.
  With multiple frameworks in play, small teams may struggle to keep up with obligations that apply everywhere their users live.